Google Ads for landscaping companies: cost per click, 2026

01What a click costs, country by country

The range advertisers bid to show at the top of Google, Google's 20th to 80th percentile, for the searches below, in each country's own currency. A click usually costs less than the high end.

Country	Searches a month	Top of page, low	Top of page, high
United States	183,600	$3.72	$15.58
Canada	12,400	CA$2.68	CA$12.42
Australia	5,680	A$2.82	A$11.05
New Zealand	740	NZ$2.58	NZ$9.15

02What customers type, and what to block

Google measured the three searches a customer of a landscaping company types when ready to hire:

landscaping company · lawn care service · landscaper near me

Searches with these words in them cost the same and rarely become a client, so block them from the first day:

landscaping jobs · landscaper salary · landscape supplies · lawn mower · landscaping ideas · DIY

03What a budget buys

In the United States, at $3.72 to $15.58 a click, and if 5 in a hundred clicks become an enquiry:

Budget	A month	Clicks a month	Enquiries a month
$10 a day	$304	20 to 82	1 to 4
$30 a day	$912	59 to 245	3 to 12
$100 a day	$3,040	195 to 817	10 to 41
$300 a day	$9,120	585 to 2,452	29 to 123

Put in your own budget, country and enquiry rate in the Google Ads cost calculator.

04What works for landscaping companies

A good enquiry: a homeowner or property manager in your area who wants a yard designed and built, or a lawn kept through the season.

Spring decides the year. Most people look for a landscaper in the first warm weeks; have the budget in place before them.
Keep projects and upkeep apart. Design and build is one large job; lawn care is a weekly visit. Separate ads, separate pages.
Block ideas and supplies unless you sell them: those searchers plan to do it themselves.

05Questions

How much does Google Ads cost for landscaping companies?

In the United States, advertisers bid $3.72 to $15.58 for a click at the top of Google on the searches people make for a landscaping company, in October 2026. Elsewhere: CA$2.68 to CA$12.42 in Canada, A$2.82 to A$11.05 in Australia and NZ$2.58 to NZ$9.15 in New Zealand. A click usually costs less than the high end.

How much should a landscaping company spend on Google Ads?

It depends on how many new clients a month you can take and what one is worth. As a yardstick, a hundred clicks a month at the top of the range costs about $1,558 in the United States; if 5 in a hundred become enquiries, that is about 5 enquiries. Adducta's free plan works it out for your area and budget, and says if the budget is too thin.

What should a lead cost a landscaping company?

If 5 in a hundred clicks become an enquiry, about $74 to $312 an enquiry at the top-of-page range in the United States. Blocking the wrong searches, and a landing page that answers the first question, move it toward the low end.

Which searches should landscaping companies block?

Searches with these words in them cost the same and rarely become a client: landscaping jobs, landscaper salary, landscape supplies, lawn mower, landscaping ideas and DIY. Adducta's plan lists the searches to block before anything is spent, and the agent adds to the list every day from the searches that come in.

06Let an agent run it

Adducta's agent writes the plan for a landscaping company's ads from six questions: the searches to buy and block, what the ads say, and what a lead should cost in your area. Write my plan is free, needs no account and no card, and nothing is spent until you approve it.

Google runs today. Facebook and Instagram open in the coming weeks, and ads inside AI assistants and on TikTok come after that; leave your details to be first in line.

Google Ads for landscaping companies: what a click costs

The short version